Dylan Hightower

"NOTHING WILL WORK
UNLESS YOU DO"

-Maya Angelou

-Maya Angelou

Torrey Pines Pub
Manager
1998-2003
2008-2022

At Torrey Pines Pub, I had the privilege of working for over 20 years, making it a significant part of my career. Under the mentorship of owner Bob Bonner, I gained valuable experience in marketing, management, and leadership. Through my dedication and hard work, I rapidly advanced through the ranks and assumed additional responsibilities. I am proud of the knowledge and skills I gained during my tenure. This wouldn’t have happened without the wonderful team with who we worked alongside whose efforts, along with our own, led to establishment’s impressive 4.6/5 rating on Google.

Torrey Pines Pub thrived while I was there, seeing regular sales increases until the Covid-19 pandemic and breaking gaming records after the pandemic. Managing the kitchen was originally my primary responsibility and I managed to keep food costs low, decrease waste, maintain above recommended cleaning standards and retain staff, some for over 20 years. Inventory management, menu design, product consistency, costing and employee scheduling were all handled by me as well as any human resources issues that arose. I also ensured maintenance and repair of the building and facilities, regularly performing repairs on various equipment as well as plumbing, to ensure 24 hour operation.

Additionally, I played a significant role in managing the technology infrastructure of the establishment, which involved maintaining the network within the pub, ensuring secure connections for gaming, and achieving PCI compliance for credit card processing, as well as setting up private and public WiFi networks. I also was responsible for ensuring operation of the point-of-sale systems in front of house and back of house as well addressing any software or hardware issues that arose. Any network, software or hardware issues that arose I found solutions to before they became problematic to the operation of the business.

I maintained and upgraded the video distribution network that ran through the establishment, and I ensured that the business was able to broadcast any necessary programming for events with feeds coming in from many sources. Installing televisions and cable boxes and ensuring their connection to the video network was part of these duties. In addition, I implemented an extra network that allowed Torrey Pines Pub to be the only establishment in town that could display its pool tables on its television sets.

Marketing was another area I found myself taking a large part in. Having graphic design experience, I handled most graphical work for the pub including recreating its logo so that we could use it as a vector format. Menus, banners, table tents and flyers for the Pub were all designed, or redesigned, by me while I was there. I created multiple ads for display on our televisions including 30 second video ads, short animated ads and static ads as well as hype videos to play before events. Taking pictures during events, editing them and sharing them in multiple public manners, such as Torrey Pines Pub’s Facebook page or website, gave the business strong word of mouth advertising with its clientele. This also made me the main person overseeing the business’s social media, which led to an online image to be proud of.

I also oversaw the creation of the current iteration Torrey Pines Pub’s website by an outside company. After it’s creation, I maintained the site until we again had it revamped to add more features. At this time I went through the website and made heavy revisions, including removing pages, adding pages, decreasing spam from our contact page and further improving mobile friendliness.

Some materials from my time at Torrey Pines Pub.

Grandview Marketing

Guest Relations Supervisor
July 2004 – March 2006

During my time Grandview Marketing I oversaw two departments, ensuring the quality of the timeshare tours in both. I worked with a staff of 15-30 people daily, maintaining a positive atmosphere in a positive environment. Maintained banks of $15,000 – $30,000 for multiple staff and ensured accountability while guests all received promised gifts at the end of their tour. I also handled all customer complaints at the end of the tour to ensure all customers left satisfied.